The captain of the evidence suggests that the main purpose of this type of video is to present a new product and / or company to the client. As we know from gangster films, if a new sheriff arrives in the city, he needs to immediately send an unambiguous signal to residents and local authorities. And the best argument for this is a pair of powerful revolvers on the belt. The presentation video just makes it possible to aim at the same time at the head.
and in the heart of a potential client.
Technically, this is a video genre – at the junction of an explanatory video and an image video. 50% concentrated customer benefit in facts and figures + 50% mind-blowing graphics
and animation. Mix but do not shake. Add a promotion budget to your liking and you’re ready to serve!